Chiropractic Practices
The AI front desk for chiropractic practices
You adjust patients all day. The phone rings all day. Ava answers it, books the new patient, and never puts anyone on hold.
- Every call
- Answered while you're adjusting
- 10 sec
- Missed-call text-back time
- −38%
- No-shows with automated reminders
In short
An AI receptionist for a chiropractic practice answers inbound calls and texts, books new-patient appointments, and handles routine questions about insurance, hours and pricing. optni.ai pairs Ava for voice with Max for SMS across one shared memory. Chiropractic offices benefit more than most because call volume is high, visits are frequent, and the doctor is hands-on with a patient for most of the day — so a large share of calls hit voicemail during open hours, not just after them.
What's actually broken
Why chiropractic practices lose calls
Not a staffing failure. A structural one — and it is the same three things at almost every practice.
Your busiest phone hours are your busiest table hours
Chiropractic demand spikes at open, lunch and after work — exactly when the doctor is adjusting and the front desk is checking in a queue. The phone rings out during business hours, not just after them, and those are the calls you never find out about.
New-patient calls cost the most to miss
An established patient will call back. A first-time caller in acute pain will not — they will call the next chiropractor on the map. A single new patient represents a full care plan, so a handful of missed calls a week is a meaningful share of annual revenue.
Insurance questions consume the front desk
"Do you take my insurance?" is the most common call a chiropractic office gets and the least valuable use of a trained staff member's time. It is also a question with a consistent, scriptable answer.
What Ava and Max do here
Built around how a chiropractic practice actually runs
Books the new patient while they're still in pain
Ava qualifies the complaint, explains what a first visit involves, offers two real openings, and confirms. The caller in acute pain gets an appointment instead of a voicemail beep.
Answers the insurance question consistently
Ava knows which plans you accept, what a cash visit costs, and when to route to a human for a benefits check. Same answer every time, on the fiftieth call of the day.
Cuts no-shows on a high-frequency schedule
Care plans mean three visits a week. Max sends reminders, takes reschedules by text, and fills the gap when someone cancels — without anyone picking up a phone.
Reaches out to patients who dropped off mid-plan
Max texts patients who stopped attending partway through a care plan with a simple rebooking link — the cheapest appointment you will book all month.
Works with
Not on the list? Bookings arrive as a text and email to your front desk with one-tap confirmation while we build the connector — nothing is lost in the meantime.
The fair objection
"My patients are used to talking to Sarah at the front"
They still can. optni.ai is not a replacement for your front desk — it is what picks up when your front desk already cannot. Ava answers on ring four, after your team has had the chance, and transfers live to Sarah whenever she is free or the caller asks. The patients who notice a difference are the ones who used to get voicemail.
See it in your words
A chiropractic practice conversation, start to finish
Scripted for this practice type. Tap through it as the patient.
Pick a scenario
What it's costing you
Includes rings-out during open hours, not just after close.
Recoverable per month
$44,800
≈ 140 visits a month your front desk never got the chance to book
Estimate only: 26 business days × 60% of missed calls recovered. Your own numbers will differ — this is a sizing tool, not a forecast.
Summit Spine & Wellness
Max · AI text front desk
A scripted demo — tap the chips to steer it. Want the real thing? Have Ava call you.
HIPAA-ready
Business Associate Agreement available on every plan
TCPA + A2P 10DLC
Registered messaging, express written consent captured
Encrypted end to end
TLS 1.3 in transit, AES-256 at rest
Audit logged
Six-year retention on every call and message
Questions
Chiropractic Practices ask these first
Ava answers from the plan list you configure — which carriers you are in network with, what a cash visit costs, and what a first visit includes. She does not run eligibility checks. Anything beyond the list is routed to your staff with the patient's details captured.
Yes. Confirmed appointments write back to ChiroTouch, Jane, Genesis, Platinum and Google Calendar. Where a direct connector does not exist yet, bookings arrive as a text and email with one-tap confirmation.
Ava prioritizes urgency. A caller describing acute or worsening symptoms is offered the soonest available slot and, during business hours, transferred to a human immediately. She does not triage clinically or give medical advice.
That is one of the clearest wins. Max sends reminders ahead of each visit and handles reschedules by text, so a patient who cannot make Thursday moves to Friday instead of simply not showing. Practices with automated reminders typically see no-shows fall by around a third.
Hear it answer a chiropractic practice call
Thirty seconds on the phone with Ava will tell you more than this page did.